• Fort Worth Convention Center
  • 10.4.20 - 10.7.20

Pre-Conference Workshop

Pre-Conference Workshop

RATES: Additional fees and registration apply. Seating is limited. See Rates


Sunday, October 27 | 8:00 AM – 5:00 PM
Ira S Wolfe

Approved for 8 HR (General) Recertification Credit Hours and 8 SHRM PDCs

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Qualified candidates are an elusive, shrinking, moving target. The time it takes to fill key positions is increasing, and cost-per-hire is rising. And yet most organizations continue to greet prospective employees with a friction-filled application, and cold disconnected candidate experience. Consequently, top talent just “swipes left” in mind-numbing fashion. To win the race for talent, an exceptional candidate experience matters, from your career site to the job offer. A bad experience can have a lasting negative impact on your employers brand and bottom line. During this workshop, participants will get hands-on experience from a recruitment marketing expert from posting the job to building a mobilefriendly application. 

Learning Objectives:

    • Describe best practices for creating the optimal candidate experience 

    • Obtain recruitment marketing job search optimization tips 

  • Learn how to boost application completion rates 

About the Speaker:

Ira S Wolfe is a “Millennial trapped in a Baby Boomer body.” His enthusiasm and engaging approach inspires his clients and audiences to challenge preconceptions about what it takes to attract, select, manage, and retain top talent and take the initiative to make change work for them. Ira is an accomplished speaker/author and President of Success Performance Solutions. He has presented on the prestigious red carpet of TEDx and on the stage of DisruptHR. His first book The Perfect Labor Storm launched him into national prominence. This was followed by Geeks, Geezers, and Googlization. His 2016 TEDx Talk Make Change Work for You became the inspiration for his latest book Recruiting in the Age of Googlization: When the Shift Hits Your Plan. Wolfe is also a prolific business writer, podcaster, and blogger, contributing to CornerstoneOnDemand’s ReWork, Forbes, Huffington Post, Lehigh Valley Business Journal, and numerous industry and business publications.

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