If you’re looking for high visibility, consider the enviornmentally friendly conference bag. All confernece attendees receive a bag at registration and most can be seen carrying them throughout Fort Worth over the 2.5-day event. Remaining bags are distributed the following year when promoting the event.

The event mobile app is the most widely used conference resource, receiving more than 170,000 total page views and 1,900+ unique visitors in 2017. Includes your custom branded splash page that appears every time a user opens the app and can be linked to your sponsor profile or an external site. Your second digital ad will appear when users are using the app. Use this to drive traffic to your booth. (Sponsor provides digital assets and password choice must be approved by HRSWC organizers.)

Held before the conference officially begins on Sunday evening, the kick off mixer welcomes attendees to Fort Worth with a casual evening at a local venue close to the convention center. Network with up to 400 HR professionals at this exclusive event. Open to HR professionals only, you’ll be the first to welcome attendees to Ft. Worth and kick off the conference with a bang! Sponsor can provide logo’d cups and/or napkins for the event or a “goodie bag” for attendees as they depart the venue. (Sponsor produces and provides logo’d paper goods and goodie bag with HRSouthwest Conference organizers approval).

Engage with attendees after their first full day of conference at the Welcome Reception. This well attended event is held on the Marketplace floor Monday evening and is attended by approximately 80% of attendees. Heavy hors d’oeuvres, beer and wine are served while attendees play the marketplace game for prizes and mingle with exhibitors and peers during the event. Sponsor can provide logo’d cups and/or napkins and a departing gift for all attendees. (Sponsor produces and provides logo’d items and parting gift with HRSWC organizer approval.)

More than 100 educational sessions are offered throughout the 2.5-day conference. Share your passion for HR knowledge and certification by sponsoring concurrent education sessions on both Monday and Tuesday. Sponsor will be mentioned in speaker introduction scripting and logo will appear in education room walk-in slides. Sponsor can provide a marketing piece to be displayed outside of session rooms. (Promotional material supplied by sponsor.)

Nearly 200 committed HR professionals participate in pre-conference workshops the Sunday prior to HRSWC. Be the first sponsor they connect with as the Pre-Conference Workshop Sponsor. Your full day sponsorship includes lunch for attendees. Sponsorship includes recognition in communications exclusively promoting the workshops and a dedicated information page on hrsouthwest.com. Sponsor will be mentioned in speaker introduction scripting and logo will appear in education room walk-in slides. Sponsor can provide a marketing piece to be displayed outside of session rooms and can provide logo’d napkins for breaks and lunches. (Sponsor produces and provides logo’d materials with HRSWC organizer approval.)

The Knowledge Hub, located in the middle of the action on the Marketplace floor, is a stage area with seating for those who prefer to learn in small bites. Attendees will hear from subject matter experts on HR topics and technologies in 20-minute presentations throughout the day on Monday and Tuesday. Attendees enjoy recertification presentations from HRCI and SHRM, the latest technology available for HR professionals and current topics affecting the HR profession. Sponsor is given one 20-minute slot. Your logo appears on two large screens at The Knowledge Hub. Sponsor can provide marketing material or give away for distribution at The Knowledge Hub. (Promotional material or give-away supplied by Sponsor and approved by HRSouthwest Conference organizers.)

As the official guide to all conference proceedings, educational sessions, exhibitor directory and other critical information, the Conference Program is provided to every attendee, exhibitor and sponsor in their conference bag (approx. 2,400). Includes one-page advertorial and one full-color ad in prominent location of the program. (Sponsor provides print ready advertorial and advertisement)

Attendees love exhibit hall challenges. Sponsor this year’s traffic driving game. Attendees compete for valuable prizes as they visit exhibitors. With more prizes and opportunities to win, your brand will be buzzing with excitement. Sponsor can assist with prize announcements and can donate a prize. (HRSWC provides game pieces, instructions and prizes.)

Breaks are a popular time for attendees to renew friendships and discuss conference highlights. Refreshments are served in the Marketplace on Monday and Tuesday. Choose Monday morning, afternoon or Tuesday morning. Or, pick all three and keep your brand in front of attendees at each networking break. Sponsor logo is featured on signage at each beverage station. Option to provide logo’ d cups and/or napkins. (Sponsor produces and provides logo’d items with HRSouthwest Conference organizers approval).

Breaks are a popular time for attendees to renew friendships and discuss conference highlights. Refreshments are served in the Marketplace on Monday and Tuesday. Choose Monday morning, afternoon or Tuesday morning. Or, pick all three and keep your brand in front of attendees at each networking break. Sponsor logo is featured on signage at each beverage station. Option to provide logo’d cups and/or napkins. (Sponsor produces and provides logo’d items with HRSW organizer approval)

Breaks are a popular time for attendees to renew friendships and discuss conference highlights. Refreshments are served in the Marketplace on Monday and Tuesday. Choose Monday morning, afternoon or Tuesday morning. Or, pick all three and keep your brand in front of attendees at each networking break. Sponsor logo is featured on signage at each beverage station. Option to provide logo’d cups and/or napkins. (Sponsor produces and provides logo’d items with HRSW organizer approval)

The coveted Texas Volunteer Leader of the Year is announced at the conference every year. Texas SHRM Chapter Leaders vie for the award ever year. This peer-nominated award recognizes outstanding volunteer service in the Texas SHRM chapter community. Sponsor’s company representative participates in onstage presentation of the award, and company is recognized on award winner’s web page and signage in the Texas SHRM Chapter Hub. Sponsor can provide winner a gift. (Sponsor provides gift with HRSW organizer approval.)

Looking for a socially responsible way to get your name in front of thousands of HR professionals? This highly-visible sponsorship will ensure your brand gets in the hands of our coveted participants. Refillable, branded water bottles are provided to all attendees in the conference bag. Sponsor is also recognized at refilling stations located throughout the convention center. Sponsorship includes promotional piece or give away in conference bag. (Sponsor logo appears with HRSWC logo. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers)

Conference attendees must wear their badges for admittance to education and networking events. Your full color advertisement encouraging attendees to stop by your booth appears on the back of every badge sure to be seen next to prize tickets for evening events. (HRSouthwest Conference organizers select and provide badges).

Participants receive a custom pen with their conference bag and materials. Pens are also distributed at various DallasHR industry events throughout the year to promote the following year’s conference. Sponsors logo and upcoming conference dates appear on the pen. (Sponsor logo appears with HRSWC logo. HRSWC selects and provides pens).

Keep your brand in front of nearly 2,400 conference attendees who need to recharge their devices. Charging tables with sponsor logo are located throughout the Marketplace providing convenient and comfortable places for conference goers to plug in and stay connected. Sponsor may leave collateral or give away on tables. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers)

The conference is busy and for the first-time attendee, the event can be a bit daunting. That’s why the Fist Timers Orientation is the first stop for our first timers. Sponsor can provide small dollar prizes or gift cards given to participants during the presentation. (Gift cards supplied by Sponsor and approved by HRSWC organizers.)

Custom imprinted lanyards featuring the sponsor’s logo are worn by attendees, exhibitors and speakers throughout the conference. Many attendees also repurpose them for their keychains, security badges and other everyday uses, giving your logo reach after the event. (Sponsor logo appears with HRSouthwest Conference logo. HRSouthwest Conference organizers selects and provides lanyards.)

One of the most popular educational activities six years in a row! Attendees receive the latest legal updates in a small-group format. Discussions are facilitated by leading employment law attorneys. Sponsor can distribute one piece of collateral or give-away on each chair. (Sponsor produces and provides items with HRSWC approval.)

We support nursing moms while at work and at the conference. Show your support by sponsoring the Mother’s Lounge. A private, quite area will be provided for all nursing mothers onsite. This is the perfect opportunity to share your support for working moms. Sponsor can provide marketing materials or appropriate give away in room. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

Conference participants love to spend time with dogs-in-training at a specially designated area in the Marketplace. This activity helps socialize dogs as they learn to become invaluable canine companions. Sponsor can provide promotional material and/or giveaway at the puppy cuddling area. Consider a different kind of giveaway for the dog lover. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

Every conference participant’s first stop is the registration desk and your branded message will be there to greet them. Includes logo on registration landing page of conference website, registration desk signage onsite and logo recognition on attendee confirmation emails. Sponsorship includes promotional piece or give away in conference bag. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

This returning favorite is a popular spot for attendees throughout the event. The Relaxation Station, staffed by professional massage therapists, offers attendees a chance to relax and clear their heads with complimentary five-minute chair massages. Located in The Village on the Marketplace floor, your brand will stand out at this can’t miss stop. Sponsor can provide promotional material and/or giveaway to all participants. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

Home to the well-visited book store and the business center, the Resource Center offers a wide variety of conference speaker-authored titles, keynote speaker book signings and HR related swag. The business center is an area to conduct quick business with a “wired” seating area. Option to provide one piece of collateral or give away to be included with purchase. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

The silent auction, located in the Marketplace, is visited by attendees and exhibitors repeatedly throughout the conference for bidding opportunities. Hundreds of items are auctioned off throughout the 2.5-day event. All proceeds benefit the Excellence in Education Student Scholarship Fund. Sponsor can provide promotional material or give away at the silent auction. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

High visibility guaranteed when your brand welcomes our exclusive group of 100+ thought-leading industry experts. All speakers register in the lounge and use the space during “down-time”. Sponsor is recognized on signage and with a special gift presented to all participating speakers. (HRSWC selects and provides gift. Sponsors logo appears with the HRSWC logo.)

Provide transportation for HR professionals attending the Fort Worth HR Professionals Kick Off Mixer. Round trip transportation from the Convention Center to the venue is a great time to talk to attendees or provide a short company video to play while they are in route to the mixer. Sponsor logo is featured on signage at bus pick up and drop off locations. Option to provide video for busses (if applicable). (Sponsor provides promotional video.)

Centrally located, the popular Welcome Center is always busy - helping attendees find their way around the marketplace, find session rooms, and answering general questions. Sponsor may provide a give-away for those who visit the Welcome Center. Sponsor is recognized with custom kiosk signage. (Promotional material or give-away supplied by Sponsor and approved by HRSWC organizers.)

The Activity Zone is right in the middle of all the action on the Marketplace floor. This is where attendees can meet up with friends, participate in impromptu activities or take a break during the conference. Open during Marketplace hours, The Activity Zone is sure to be a hub of activity throughout the event. Sponsor can provide logo’ d games and activities for attendees to participate in while visiting. (Sponsor produces and provides logo’ d game items with HRSouthwest Conference organizers approval.)